Barcodes are everywhere in our lives, they’re on almost every single product, box, pallet, shipping container and more recently through the coronavirus pandemic QR codes are seen at the entrance of every cafe, bar, and hairdresser. Despite the fact that we probably see a barcode every day of our lives, we get a lot of questions from small business owners and startups that have never before considered that they would need a barcode for their product. So I’m writing this article as a complete guide to barcoding in 2021 in the hopes that it can help educate people and dispel some myths surrounding barcoding.
QR code size & colour Unlike retail barcodes QR codes need to be noticed by customers to be scanned. There are some guidelines around QR code size & colour but the most important factor is getting your desired audience to scan the code and also allowing them the time to do so. For this reason … Read more